Colorful Whole Foods – Blue Squash Anyone?

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Well, color me blue, I had no idea.  How do these blue strawberries look to you?  Appetizing or rather unappealing?  If you’re like most humans out there, chances are they don’t look very good!  Why?  Because way back before (I’m talking stone ages here, folks) we had the technology to determine which foods were okay to eat and which were poisonous, we had to rely on our God-given senses.  When there were such things as hunters and gathers, the gathers stayed away from all types of black, purple and blue foods as they were considered to be lethal.  Now, while we might know that some of those same foods are perfectly fine to eat, we might not want to because our brains are still wired the same way.

The below article from Color Matters explores the science behind synaesthesia, which is defined as, a neurological condition in which stimulation of one sensory or cognitive pathway leads to automatic, involuntary experiences in a second sensory or cognitive pathway.

This condition describes how our senses work together. For example – with respect to sight, taste and smell – seeing a color may evoke any number of other sensations. Green may be evocative of the smell of grass, lemon yellow may evoke a sour taste. This is best understood by the fact that each sense has a pathway to the brain. These paths are parallel to each other.


However, in some situations, a cross over from one pathway to the other occurs. Seeing the color yellow-green may evoke taste sensations of sourness; pink may evoke sweetness. Seeing the color grey may evoke olefactory (smell) sensations of smokiness.  


We all have some degree of synaesthesia. However, a person with a strong sense of synaesthesia senses stimuli different from a “normal” person. For example, to the person with synaesthesia, a color might have a “taste”, a sound might be “felt”, and a food might be “heard”. Basically, the color blue is an appetite suppressant.  (I think this could come in handy, post baby, when I’m trying to shed those extra pregnancy pounds!  Blue light in my refrigerator, blue lighting in my kitchen, natural blue food coloring in all my food – sure!  Well, maybe not, but I’m getting a chuckle out of it.  I wonder if I’d turn into a smurf…?)  Oddly enough, it seems to be true.  Think about it – other than a few items out there, we don’t have a lot of blue foods.  I, for one, am thankful.  As I sit here and think about it, not even a blue cupcake has ever interested me…

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Or, if you’ve already gone through the free book and are ready to launch your whole foods campaign to take control of your life, your health and your future, pick up a copy of our award-winning, best-selling Olympian Health and Wellness According to the Mediterranean Diet, written by T.W. Anderson. Instant download eBook straight to your computer or mobile device. Get your copy now!

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And last but not least, don’t forget about the follow-up book co-written by Melissa Williams and T.W. Anderson, the Mediterranean Lifestyle’s very own 30 Day Mediterranean Diet Nutrition Guide, complete with over 100 whole foods and Mediterranean Diet recipes to keep you and your family living the good life. Get your Kindle copy today!

Olympian Health and Wellness According to the Mediterranean Diet is also available for the Kindle Reader here.

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